| Institution | The Principia |
|---|---|
| Submitted By | Samantha Schaberg - Advancement Marketing Manager |
| Year | 2023 |
| Click image to view complete sample | |
| Description | This appeal is for our Gold & Blue (athletics) fund. We did a month-long drip campaign which included videos of athlete alums, emails, and this appeal. The appeal featured photos and quotes from the same alums that were in the videos. |
