Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Indiana UniversityGeneralStewardship
Virginia Military InstituteGeneralStewardship
Ball State UniversityGeneralStewardship
The Fessenden SchoolParentsStewardship
Randolph CollegeGeneralAppeal
Grand Rapids Community CollegeGeneralAppeal
Birmingham-Southern CollegeGeneralAppeal
University of PittsburghGeneralAppeal
Thomas More UniversityGeneralAppeal
Northwest CollegeGeneralAppeal
Carroll UniversityGeneralAppeal
Dominican University of CaliforniaGeneralAppeal
Brooklyn Heights Montessori SchoolParentsAppeal
University of MichiganGeneralStewardship
Ball State UniversityGeneralStewardship
George Washington UniversityGeneralAppeal
Pinewood Preparatory SchoolGeneralAppeal
University of Notre DameGeneralAppeal
University at AlbanyOtherAppeal
George Washington UniversityGeneralAppeal
  Institution Audience Purpose