Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Colorado State UniversityGeneralAppeal
Holy Family UniversityGeneralAppeal
Grand Valley State UniversityStudents
California State University San MarcosGeneralAppeal
University of Puget SoundReunion AlumniAppeal
Georgetown UniversityGeneralAppeal
University of OregonGeneralAppeal
James Madison UniversityGeneralAppeal
UMass Amherst FoundationGeneralAppeal
Utah Valley UniversityReunion AlumniAppeal
KU EndowmentGeneralStewardship
University of Iowa Center for AdvancementGeneralAppeal
California State University San MarcosGeneralStewardship
Westmoreland County Community CollegeGeneralOther
Loyola University ChicagoGeneralAppeal
Texas Tech UniversityFaculty/StaffAppeal
University of VirginiaGeneralAppeal
Yale UniversityGeneralStewardship
Kent State UniversityGeneralAppeal
Texas A&M International UniversityReunion AlumniAppeal
  Institution Audience Purpose