Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Kent State UniversityGeneralAppeal
Case Western Reserve School of Dental MedicineGeneralOther
Middlesex SchoolGeneralAppeal
University of Northern IowaGeneralAppeal
Westmoreland County Community CollegeGeneralStewardship
Brown UniversityGeneralAppeal
Virginia Commonwealth UniversityGeneralAppeal
Oberlin CollegeGeneralAppeal
Concordia University, St. PaulGeneralAppeal
University of Northern IowaGeneralAppeal
Kean University FoundationGeneralStewardship
Colorado State UniversityGeneralAppeal
University of West FloridaGeneralAppeal
University of West FloridaGeneralAppeal
University of West FloridaGeneralStewardship
Illinois Wesleyan UniversityGeneralAppeal
BerkleeGeneralAppeal
New York UniversityGeneralStewardship
BerkleeGeneralStewardship
Kean University FoundationGeneralAppeal
  Institution Audience Purpose