Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Adelphi UniversityGeneralAppeal
Illinois State UniversityGeneralAppeal
University of Wisconsin-PlattevilleGeneralAppeal
McMaster UniversityGeneralStewardship
Virginia TechGeneralStewardship
Stony Brook UniversityGeneralStewardship
University of Puget SoundGeneralStewardship
Rockhurst High SchoolGeneralStewardship
Carnegie Mellon UniversityGeneralStewardship
University of MichiganGeneralStewardship
Baruch CollegeGeneralStewardship
University of PittsburghGeneralStewardship
University of HoustonGeneralAppeal
Buckingham Browne & Nichols SchoolGeneralAppeal
Gulliver Preparatory SchoolGeneralAppeal
University of Oklahoma FoundationGeneralStewardship
SDSU FoundationGeneralAppeal
Texas Tech University Health Sciences CenterGeneralStewardship
Davidson CollegeGeneralAppeal
Ball State UniversityGeneralStewardship
  Institution Audience Purpose