Search for Ideas

Welcome to AGN’s Sample Library. This member-only resource contains hundreds of examples from annual giving programs around the world, including fundraising appeals, stewardship communications, and volunteer materials. Use the category filters and keyword search below to explore the library now and get inspired by the work of others! Click here to submit a sample of your own.


Keywords Acquisition  |  Affinity  |  Athletics  |  Boards  |  Challenge  |  Consecutive  |  Crowdfunding  |  Employer Match  |  Faculty/Staff  |  Giving Day  |  Giving Tuesday  |  Impact Report  |  International  |  Leadership Gift  |  Parents  |  Participation  |  Phonathon  |  Premium  |  Reactivation  |  Recognition  |  Recurring  |  Regional  |  Retention  |  Reunion  |  Scholarship/Aid  |  Second Ask  |  Students  |  Survey  |  Young Alumni

  Institution Audience Purpose
Oberlin CollegeGeneralAppeal
Abington Friends SchoolGeneralAppeal
Davidson CollegeGeneralAppeal
Carleton CollegeReunion AlumniOther
The University of Texas at AustinGeneralAppeal
Illinois Wesleyan UniversityReunion AlumniStewardship
NC State UniversityParentsAppeal
Stockton UniversityGeneralAppeal
University of ArizonaStudentsAppeal
Towson UniversityGeneralAppeal
Kent State UniversityGeneralAppeal
The Ethel Walker SchoolGeneralAppeal
Brown UniversityGeneralAppeal
Cleveland State UniversityGeneralAppeal
Fairfield UniversityGeneralAppeal
Illinois Wesleyan UniversityGeneralAppeal
Wellesley CollegeGeneralAppeal
Loyola University ChicagoGeneralAppeal
Wofford CollegeGeneralAppeal
Wofford CollegeReunion AlumniAppeal
  Institution Audience Purpose