Job Summary:

Reporting to the Director of Alumni Relations and Annual Giving, the Assistant Director of Annual Giving (ADAG) develops and executes the annual solicitation strategy in alignment with the university’s strategic priorities. The ADAG manages the comprehensive annual giving program, including direct mail, giving day, digital campaigns, giving webpages, employee campaign, and senior legacy society.

Job-Related Minimum Required Education and Experience:

Requires a bachelor’s degree in a job related field and 1 or more years of job related experience, which may be substituted by an equivalent combination of job related certification, training, education, and/or experience.

Preferred Qualifications:

A bachelor’s and 1 year of experience. Higher education fundraising and/or strong understanding of development process and comprehensive campaigns; working knowledge of Raiser’s Edge RE-NXT strongly desired.

Knowledge/Skills/Abilities:

A good driving record. Ability to organize and manage multiple assignments and deadlines. Excellent oral, written and interpersonal skills. Excellent organizational skills and proven capability to manage multiple complex projects simultaneously. Demonstrated initiative, enthusiasm, flexibility and proven effectiveness working with diverse groups of people and functional areas.

Job Duties:

• Develops and executes a multi-channel strategy appeal schedule that utilizes a variety of medium to communicate with potential and current donors. Draft content, manage production schedule, identify targeted segments, and oversee project budget for annual giving campaigns, continually monitoring progress toward campaign goals.
• Assist the Director of Alumni Relations and Annual Giving in driving alumni engagement by cultivating and building relationships to create loyalty for USC Upstate that will lead to an investment of private support.
• Coordinates donor acquisition and renewal strategies related to annual giving for academic colleges/schools, intercollegiate athletics, and campus partners. Works in collaboration with campus constituents to execute integrated multi-channel strategies utilizing targeted messaging, audience segmentation, and crowd-funding techniques.
• Serves as the university representative for the official university ring program and plans and executes the annual Ring Ceremony and Senior Legacy Project, fostering student engagement, philanthropy, tradition, and Spartan pride.
• Performs other duties as assigned.