Samples

AGN’s Sample Library includes over a thousand examples from annual giving programs around the world, including direct mail and email appeals, phonathon materials, leadership giving and stewardship communications, volunteer tools, special campaigns, and more. Use the category filter and keyword search bar below to explore the library now.

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 Title Institution Category FY
"Unleashed" Fall AppealJames Madison UniversityDirect Mail Appeals2018
Giving Day Challenge Solicitation AppealJames Madison UniversitySpecial Campaigns/Challenges2021
Young Alumni Volunteer Job DescriptionJames Madison UniversityVolunteer Materials2018
Reunion Ambassador Bio Update FormJames Madison UniversityVolunteer Materials2020
Parents Fund Info FlyerJames Madison UniversityMisc/Other2020
New Parent Checklist AppealJames Madison UniversityDirect Mail Appeals2021
New Alumni Welcome EmailJames Madison UniversityMisc/Other2021
Annual Statement Giving Summary ReceiptJames Madison UniversityStewardship Communications2018
Reunion Ambassador FlyerJames Madison UniversityVolunteer Materials2020
Volunteer Confidentiality AgreementJames Madison UniversityVolunteer Materials2020
First Time Donor Desktop TentJames Madison UniversityStewardship Communications2018
Leadership Donor Tri-Fold AppealJohn Brown UniversityDirect Mail Appeals2021
Alumni Connect-A-Thon MailerJohn Burroughs SchoolStewardship Communications2021
Global Health Crowdfunding CampaignJohns Hopkins UniversitySpecial Campaigns/Challenges2022
June Post-Giving Day CampaignJohns Hopkins UniversitySpecial Campaigns/Challenges2021
"School Is In" Financial Aid E-AppealJohns Hopkins UniversityEmail Appeals2018
"You're About To Change Lives" AppealJohns Hopkins UniversityEmail Appeals2018
Board of Trustees Customized AppealJohns Hopkins University & MedicineLeadership Giving Materials2022
Consecutive Giving Society PacketKansas University Endowment AssociationStewardship Communications2018
First Giving Day Materials SuiteKansas University Endowment AssociationSpecial Campaigns/Challenges2018
 Title Institution Category FY